Lantern Davis Limited
Product Management
Are your products and services delivering the commercial performance you hoped?
Are customer complaints draining resources?
Is your portfolio of products and services meeting the market needs?
Do you new product developments take far longer than planned?
"If your people don't 'buy it', your customers won't buy it!"
Are your product offerings achieving their full potential?
Or are you troubled by lack lustre sales and time consuming customer satisfaction niggles?
"What's the TTM Mr. Wolf?"
Your Time To Market is critical to your business' success, to R.O.I. and keeping the wolves from the door.
Being late to market, and launching badly, results in lower pricing and lost sales you can never get back.
"A stitch in time saves nine!"
Everything deteriorates over time, unless it is nurtured and maintained constantly. This is true for your product offerings.
Markets mature, customers' requirements and expectations evolve, supply chains change, and people move.
"Let sleeping dogs lie"
Keeping 'dogs' in your product portfolio saps resources such as staff time & warehousing, which are better spent elsewhere.
There comes a time when old products need to be euthanised. Doing this well is key to retaining customers and employees.
Whether a new service or an existing product portfolio, you may feel you don't have the time or experience available to make sure your product reaches its full potential, or perhaps to prevent the negative impacts of unnecessary costs from product support shortfalls or dissatisfied customers.
Maybe you're pressed to hire a full-time specialist employee.
There are many stages in effective Product Management, that protect a business from exposure to both internal and external risks. Throughout the complete lifecycle of a product or service, from its inception to obsolescence, a comprehensive approach is essential to maximise profits.
Neglecting these stages can be very expensive in sunk development costs, missed sales from being late to an ever-changing market, and many other factors which can result in significant brand damage or even business failure.
There are many ways Lantern Davis can help.
Here are just a few:-
Product Management Framework setup
Design Brief creation and review
Product Market research
Product Meeting facilitation
Product Development reviews
Portfolio analysis
Lifecycle analysis
Training, coaching or mentoring your staff
...and much more!
