Do your products & services fit well?

Most businesses pour their hearts and 'soles' into designing and delivering their products and services. Trouble is, in their enthusiasm, and under pressure, often what the customer gets isn't what they were hoping for.

Sales often shoehorn products into a sale, that aren't quite what their customers need, quality often needs a bit of a polish, and everyone's hoping the customer will be happy with 'good-enough'. 

Many people just accept what they get … "I didn't like to make a fuss, their staff are so nice" but then don't refer nor return.

Great Product Management makes sure that the Product / Market fit touches in all the right places and doesn't pinch toes and cause bunions. 

It ensures the service or product launches into the market right first time, whether that's an internal New Product Development (NPD) or buying in products for distribution in new markets, or revisiting existing product offerings that are problematic. It treats services like products, ensuring consistency regardless of who's onsite.

We offer a comprehensive turnkey Product Management service, DIFY or DIY, we'll help you show your market a clean pair of heels:

Our Lantern Spotlight Analysis covers every aspect of a product's market, considering over 100 factors, that uncover considerations that will protect your business, as well as providing the foundations for your SHEQ accreditations.

Our Lantern Lens Analysis dives deep inside a firm's portfolio, into the commercial and practical performance of a firm's products and services, their strategic fit and where investments should be made and pulled. 

Our Lantern Kindling process supports your NPD efforts from discovery to launch, ensuring you don't get burnt enroute, nor after.